FOR IMMEDIATE RELEASE
WAWA, ON – September 30, 2025
The 401 Group of Companies is excited to announce the acquisition of its very first General Motors dealership, Mission Motors in Wawa, Ontario. This milestone marks a significant expansion in Northern Ontario and introduces three iconic brands—Chevrolet, Buick, and GMC—to the 401 Group’s diverse portfolio.
As The 401 Group continues to grow its footprint across the Ontario market, the addition of Mission Motors reinforces its commitment to providing world-class automotive experiences to local communities. The group is also pleased to announce that Val Morris, who has successfully led the dealership for many years, will remain as the Managing Partner.
A New Chapter for Wawa and The 401 Group
The 401 Group is recognized throughout the industry for setting high standards in service, vehicle selection, and automotive finance across Ontario, Manitoba, and Florida. By bringing Mission Motors into the fold, the group aims to combine its innovative resources with the dealership’s established local reputation. "Here we grow again in Northern Ontario!" said Marty Saliba, Vice President of Franchise Operations for The 401 Group of Companies. "Welcoming General Motors Canada to our family is a proud moment for us. Mission Motors has been a staple of the Wawa community for years, and we are honored to build upon that legacy. This acquisition is not just about expanding our brand lineup with Chevrolet, Buick, and GMC; it's about investing in the people and the community of Wawa. We look forward to delivering our team’s exceptional service and world-class finance experience to the surrounding areas." Expansion and Opportunity
With this latest acquisition, The 401 Group continues its trajectory as one of the fastest-growing automotive groups in North America. To support this rapid expansion, The 401 Group is currently hiring for various positions across Ontario and Manitoba.
About The 401 Group of Companies The 401 Group of Companies is a leading automotive and diversified business group dedicated to providing exceptional customer experiences. With locations across Ontario, Manitoba, and Florida, the group offers a wide selection of brands and a premier automotive finance experience.
Media Contact: Marketing Manager Email: marketing@401auto.ca Phone: 519-650-4771 Website: 401group.ca
